Pretty much all the details about Apple’s new wireless smart speaker had already leaked ahead of time, but the company was still keeping us all guessing about the name. When Apple’s senior vice president of Worldwide Marketing, Phil Schiller, announced that it would be called “HomePod” it was a little surprising, but in fact it suits the little speaker very well, and ties in very nicely with the iPod and AirPods brands.
Many of the rumours about Apple’s new smart speaker over the past few weeks had focused on it being a rival to Amazon’s Echo, and while it certainly is that, it was interesting to see that Schiller actually pitched HomePod as a high-quality music speaker first and foremost, making it a combination of both Amazon’s Echo and a high-quality audio speaker such as Sonos.
“Apple reinvented portable music with iPod and now HomePod will reinvent how we enjoy music wirelessly throughout our homes,” said Schiller. “HomePod packs powerful speaker technology, Siri intelligence and wireless access to the entire Apple Music library into a beautiful speaker that is less than 7 inches tall, can rock most any room with distortion free music and be a helpful assistant around your home.”
HomePod is designed with deep integration with Apple Music in mind, giving you access to more than 40 million songs. Powered by Siri, it will know your personal musical preferences and help you to find new music.
Here are some of the key features of HomePod:
As you’d expect, despite not getting her name on HomePod, Siri is very much at the heart of its operation. It has six microphones so that you can be heard even across the room with loud music in the background. Schiller also talked a lot about the speaker’s “musicologist” features, learning your music preferences and sharing them across devices, sourced from hundreds of genres and moods and tens of thousands of playlists. You can also ask Siri incredibly advance questions about the music library, such as “Hey Siri, who’s the drummer in this?”
- Apple-designed upward-facing woofer, paired with the custom A8 chip, enables bass management through real-time software modeling that ensures the speaker delivers the deepest and cleanest bass possible, with low distortion;
- Custom array of seven beam-forming tweeters, each with its own amplifier, provides well-balanced smooth timbre as well as precise directional control of a multitude of beam shapes and sizes;
- Apple-designed A8 chip provides the brains behind the advanced audio innovations;
- Automatic room-sensing technology allows HomePod to quickly learn its position in a room, whether it’s in a corner, on a table or in a bookshelf, and within seconds, is perfectly optimized to deliver an immersive music listening experience wherever it is placed;
- Six-microphone array with advanced echo cancellation enables Siri to understand people whether they are near the device or standing across the room, even while loud music is playing;
- Siri waveform appears on the top to indicate when Siri is engaged, and integrated touch controls also allow easy navigation;
- Automatic detection and balance of two speakers using both direct and reflected audio to deliver amazing audio wirelessly for an even more immersive experience; and
- Easy setup that is as intuitive as setting up AirPods — simply hold an iPhone next to HomePod and it’s ready to start playing music in seconds.
And aside from all the entertainment functions, Siri and HomePod also work together as a home assistant, sending messages, getting news updates, and also controlling smart home devices.
HomePod will be available in white and space gray for $349 from December in Australia, the UK, and the US, and will launch in other territories at a later date.
Source: Apple