According to a new report from IDC, via 9to5 Mac, iPad Pro sales could help Apple to buck the general downward sales trends for tablets.
IDC says that overall, the worldwide tablet market will fall 8.1% this year, but that the “detachable” segment, which is tablets with detachable keyboards, is set to double in 2016, with Apple being one of the main companies to benefit from this.
“The transition to detachable tablets also ushers in two other key trends: the growth of Windows and a turnaround for Apple’s iPad device line,” said Jitesh Ubrani , Senior Research Analyst, Worldwide Mobile Device Trackers. “Though early reviews for the iPad Pro have been mixed, we believe the Pro to be the only reason for Apple to gain tablet market share in the coming years as they target select enterprise and prosumer audiences.”
However, it’s possible that this big benefit for Apple will be short-lived, with Windows set to grow dramatically over the next few years thanks to the detachable market, with Apple’s market share growth set to stagnate after next year, according to Ubrani.
Source: The iPad Pro could turn around the long-running decline in iPad sales, says IDC